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Using Blind Carbon Copy (BCC) For Email Privacy
By: Robin Henry

Need for Privacy
People have become hypersensitive about their privacy during
the last few years. They now expect that their details will be
used only for the purposes for which they have been provided
and not shared by original trustees. This is especially true of
email addresses because of the huge volume of unsolicited
commercial email (spam) circulating the web.

In Australia and elsewhere, there are statutes requiring privacy
when collecting and using personal information. (In Australia the
Privacy Act (Commonwealth) was recently amended to include
private sector use of personal information eg, medical records
retained by private practices).

In an increasingly litigious society, there are not only sound
business reasons, but legal reasons why you should ensure the
strictest standards of privacy are applied to personal information
of which you are custodian. Despite this, numbers of people
using email unwittingly reveal the email addresses of other
people to whom they are sending email.

This article tells you how to maintain client confidentiality when
sending email to multiple addressees by using Blind Carbon
Copy or BCC.
Blind Carbon Copy
The term Blind Carbon Copy is a hangover from the dim, dark ages before word processors when we used typewriters (some
of you have probably never seen a typewriter). To produce multiple copies of a document, one had to place a sheet of carbon
paper between sheets of plain paper so that the type key impact on the top sheet would be copied to the second sheet (and
any subsequent sheets).

It was a somewhat messy, but proficient process. When one wanted to send an original letter to one person and copies to
several other people without showing each recipient who the other recipients were, a BCC annotation was made on the
original. Each copy displayed only the name and address of the individual recipient, but the BCC notation on the original
showed to whom the copies had been mailed. A BCC looked like this: Bcc: Mr Tom Jones, 14 Weaving Court, East Melbourne
VIC 3000

Some email programs allow you to enter email addresses into the BCC field and send them. When you do that each recipient
receives your message, but the names of other recipients are not displayed.

That is why they are called 'blind' - they are not seen.

By using the BCC feature you preserve the identities of those who are on your mailing list and ensure that anyone receiving
your email cannot email your list or harvest their email addresses and sell them.


Your Email Program
When you obtain an email program, make sure it has a 'Blind Carbon Copy (BCC)' feature. Programs such as Outlook Express
and Outlook 200? have BCC capability. Although I have never used it, I'd be surprised if Eudora and other common email
programs didn't have it too.

If when you click to send a new email your email client displays only the To ... and Cc ... boxes it may be that the Bcc feature
IS available, but is simply not displayed. Try the View menu or Help menu to see if you can find a Bcc option.

If your email program has a BCC option that you can select as a permanently visible option, select it. If it doesn't, you may
need to think about getting a new program.


How to Use BCC
When you send email messages to multiple addressees and you do not want each addressee to know who else has received
a copy, use the Blind Carbon Copy field.

Simply enter all the addresses in the BCC field separated by a semi-colon, comma, or whatever your program uses. When you
click the send button, your email will go to each individual with only his or her name in the To field. None of the recipients
knows to who else the email has been sent.

Outlook 200? will allow you to send BCC addressed email without an address in the To field. Other email clients require at
least one address in the To field before they allow multiple recipient addresses in the BCC field. Test the program you use to
see if it needs to have an addressee in the To field. If so, address it to yourself. (Surprisingly, email programs usually allow us
to email ourselves ... that's why I receive so many emails from Jennifer Lopez (just joking).

If you need to make an entry in the To field, place your own email address in that field and everyone else's address in the
BCC field.


Disadvantages
What you need to know about BCC is that some spam filters automatically delete email addressed in the BCC field so it never
reaches its destination. This means that while sending BCC is okay for privacy, your email might not always reach the
intended recipients.

A problem I had with Outlook Express 2002 was that if I sent my email using BCC I couldn't print a hard copy of the sent
message with the addresses on it. I had to write address details on my file copies for record keeping purposes.

If sending BCC email is likely to be impractical for you, then you need to consider upgrading your email client from the
standard run-of-the-mill version to a professional version. That's what I did.


Email Management Programs
If, like me, you distribute large quantities of email regularly to newsletter subscribers, clients, club members, colleagues or
anyone else, you will be better off getting a program designed for high volume mailings.

I use and sell a heavy duty bulk email program that lets me do simply, many tasks not easy to achieve with standard email
clients like Outlook 2002. For example, the program I use will allow me to:
Automatically record subscriptions to my newsletter
Personalise each email with a recipient's name or any other information I choose to include eg, place of residence
Send as HTML or plain text with or without attachments
Do a partial send to my distribution list eg, if I wanted to email everyone in Kuala Lumpur, Malaysia, clients 64-73 of 3,000 or
all persons whose title is Ms I can do it
By having a separate program for bulk emailing, I overcome the problems involved with privacy and reduce the likelihood that
my messages will be eliminated by overzealous spam engines.

If you rely on email to carry out business activities (and who doesn't?), it may be time to consider how well your email strategy
meets the needs of your business in today's security conscious society. More information and a free download that will help
you save time can be found at our site.

Author Bio
Robin is an HR specialist and Internet marketer who helps businesses work smarter. He frequently tries and tests time-saving
software and services and reveals tips for working smarter.
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